Product
Just Released - Expressions of Interest
At Caruso, we understand that investor relations teams play a critical role in managing capital raises, liaising with potential investors and gauging commitment levels for new opportunities. Investors often need time to evaluate opportunities, making an allocation request (subscription) feel like a significant commitment upfront. To address this, we have expanded our capital raising and CRM functionality with the expression of interest feature, enabling teams to capture early-stage interest and gain a comprehensive view of their investment pipeline.
Capture and Manage Interest at Every Stage
Fund managers can create and link expressions of interest to any offer, regardless of its status. This enables fund managers to shortlist potential investors and start building out their book on Caruso before any details of the offer are publicly available.
Flexibility in Capturing Interest
Caruso allows fund managers to register an investor’s interest even if they have not been onboarded with the fund manager. For new investors, admins can seamlessly create a new prospect at the same time as capturing their interest. As a back-office tool, no emails are sent to the investor until a formal commitment is made - keeping communications streamlined and controlled. This flexibility helps teams manage the investor pipeline without overwhelming investors in the initial stages.
The expressions of interest feature was developed to meet the needs of investor relations teams who want to build and manage their book with as much flexibility as possible, ensuring that valuable early interest does not go untracked.
Seamlessly Convert Interests to Commitments
When an investor is ready to formalise their commitment, expressions of interest can easily be converted to an allocation request. The system retains relevant details, such as the number of units and any associated notes, ensuring teams are aware of any background that led to that investment.
Monitor and Report on Capital Raise Progress
Fund managers now have greater visibility across their capital-raising pipeline, from early interest through to commitment. Teams can quickly gauge the overall progress of the book build by reviewing the offer metrics. The newly introduced ‘Interested’ metric provides a snapshot of all expressions of interest, adjusting in real-time to account for any changes or cancellations.
Fund managers can also download a report of the full book build, giving them rich data to review formal commitments and expressions of interest.
Currently, the expression of interest functionality is designed exclusively for back-office administrative use. In future, this may be extended to give investors the ability to register an interest via the investor portal.
Fund managers can now capture all investor interest in one place - whether those are soft commitments, casual conversations or formal requests to participate in an offer, Caruso makes it possible.
If you’d like to explore this new feature, email [email protected] to arrange a product demonstration.
Lana Kamffer
Product Manager
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